BRAND MANAGER BK
Date: Jun 12, 2025
Location: Bucharest, RO, 10072
Company: AmRest Holdings SE
Purpose:
Deliver marketing strategy & implements marketing plan in order to deliver sales and brand image targets (RO & BG).
Our promise:
- To be a partner of a fast-developing organization (member of international group);
- A unique culture of openness and customer focus;
- Cooperation with strong, international team & brands;
- Accelerated professional and personal development driven by meaningful challenges.
Your responsabilities:
- Cooperate with other BK markets and AdFund Manager in terms of marketing, OPS & budget.
- Roll out LSM projects for Amrest restaurants including mall brandings and delivery channel support activations.
- Prepare pricing strategy based on the brand’s performance, market’s economic situation and in co-operation with analytics team.
- Supports local managers according to their needs and offers mentoring & feedback within the brand.
- Prepares CAPEX, sale assumptions, OPS materials, internal documentation, creating buttons, ordering products dedicated for promos, checking communication materials, Restaurants Planners within AmRest restaurants.
- Prepares analysis on business and customer performance.
- Represents brand during internal events & meetings with external partners.
- Manages brand's budget by applying "less is more" mindset, prepares regulations, supervises restaurants spendings, manages invoices.
- Is a main contact for restaurants, co-workers & external partners.
- Proactively looks for functional best practices, spreads knowledge, experience, findings and provides constructive inputs to support the superior in creation and roll-out of the departmental strategy/agenda.
Your skills & education:
- Bachelor’s Degree in Marketing
- Minimum 3 years of relevant experience
- Fluency in English
- Proficient in MS Office package
- High level of communication skills